Most firms conduct some form of market & competitive intelligence research as an integral part of doing business. But an increasing number of firms have formalized the process, planned for it and trained members to use this information broadly in day-to-day operations.

“Monitor Application Briefs” is a West series about best practices in managing, implementing and optimizing the use of competitive intelligence and market intelligence in law firm strategic planning and business development.

Competitive Intelligence for Key Clients

Evaluating IP Risks in Mergers & Acquisitions

Making Client Teams Work

Freedom to Operate

Prioritizing New Client Opportunities

Powering the Pitch

Benchmarking Share of
Key Client Activity

Preparing for a Client Meeting

Identify Cross-Selling Opportunities

Making the Short List